Apart from being thick with love stories, the Korean drama Start-Up also presents about career life to the struggle process of the characters in starting a startup company.
The struggle started with looking for capital, offering ideas to marketing their products so they could compete in the midst of intense competition for startup businesses that are mushrooming in South Korea.
Although starting from a mere fictional story, there are also several aspects in this drama that are inspired by events in real life.
Here are some facts in the story of the Korean drama Start-Up:
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SANDBOX
The Start-Up drama presents the struggles of Seo Dal-mi, Nam Do-san, and Wo In-jae in developing their startup business so that they qualify for entry into SANDBOX, a kind of Silicon Valley of South Korea.
SANDBOX is described as a prestigious location for aspiring entrepreneurs to get free mentoring, investors, and offices to grow their startups.
But in fact, there is no such institution as heaven for South Korean startups. SANDBOX location set from the outside and inside is done in a number of places in South Korea.
One example is the room when Dal-mi was present at the SANDBOX seminar in the first episode which was held at Robot Land, Incheon.
Meanwhile, the outside of SANDBOX, which was seen when the players crossed the bridge, was taken at Nodeul Island, Seoul. The production crew changed the building a bit by adding the SANDBOX logo on top.
Then a scene showing the front of SANDBOX was shot at the Oil Tank Culture Park in Mapo-gu, Seoul. This place is a park and cultural complex that was once an oil depot.
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Korean Government Support
In one of the scenes in the initial episode of Start-Up, Nam Do-san looks at a news clipping containing the support of the South Korean government in developing startup businesses.
The clippings are true. Launching Tech in Asia, based on the records of the Korea-Trade Investment Agency (KOTRA), the South Korean government has injected funds of 1 trillion won or IDR 13 trillion for startup development.
On the other hand, the South Korean government has also implemented supportive fiscal policies, such as reducing investment income taxes and tax exemptions, as well as nourishing the startup ecosystem.
Although starting from a fictional story, there are several aspects in the Start-Up drama that are inspired by events in real life.
Meanwhile SeoulZ said, in addition to injecting funds, several South Korean ministries also launched programs to recruit startups from millennial circles who are prepared to become partners.
One of them is the Ministry of SMEs and Startups of South Korea (Ministry of SMEs and Startups) which oversees The Korea Institute of Startup and Entrepreneurship Development program.
The program focuses on helping startups secure investment, protecting technology, and helping develop prototypes.
Furthermore, the South Korean Ministry of Science and ICT is ready to spend up to US $ 20 billion on research and development for startups engaged in AI, biotechnology, 5G networks and space technology.
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