There are various kinds of traditions that are often carried out in welcoming Eid. For example, preparing typical dishes such as ketupat, chicken opor, and rendang. In addition, there are takbiran, going home to home, or even buying new clothes.
Buying clothes to wear on Eid is one of the important traditions for some Muslim. Everyone certainly wants to look beautiful and charming on that special day.
Therefore, selling Muslim clothes can be one of the potential businesses that you can do before Eid.
Here are 4 Tips of Maximizing Muslim Clothing Business Profits:
1. Expanding business targets
This is one of the effective ways to increase business sales. First of all, you can do some research first to know your target market. Furthermore, you can expand your business target so that you can get more profits.
On the other hand, you also need to find out how the competition among your business. Are there other businesses that sell Muslim clothes? By knowing these things, the benefits will be even higher.
2. Always innovating
Knowing what market needs and preferences are very important. You should know what Muslim clothing is trending among the public.
For example, brocade shirt or Muslim clothes with pastel colors. Thus, you can adjust your products based on market needs.
Furthermore, you can sell unique products so that the customers will be interested to buy your product rather than buying in the other shops.
3. Choose the best marketing strategy
Besides producti nnovations, you also need to be more creative in creating marketing strategies. This method has proven to be effective in increasing business turnover.
According to forbes.com, the effective selling and marketing of your products or services requires a comprehensive, cohesive strategy that addresses sales strategy, sales delivery, branding/value proposition,
If you currently have regular customers who buy your Muslim clothes regularly, offer them to be resellers of your products.
You can give a bonus as a sign of appreciation for their loyalty, for example, by giving discounts.
Give your best services to every single of your customer. Thus, customers will not wonder to buy your Muslim clothes in the next days.
4. Increase promotions
in today’s world, various information can be obtained with an internet connection. For those who have an online store, you have to be diligent in promoting your products on social media.
For example, you can advertise on Facebook or Instagram. You can also request an endorsement from Instagram users with many followers so that your online store is widely known to other prospective buyers.