Social media, especially Instagram, is one of the most effective promotion or marketing places for growing up your business.
According to forbes.com, Instagram has over 800 million monthly active users and the platform is a great marketing tool if utilized effectively.
Therefore, many business people use Instagram to reach more customers, increase sales, find new insights about potential customers, and so on.
Even though Instagram is said to be good for business development, will it be fully effective when you apply it to your business? Do you know the tips for developing business through Instagram?
Check out some tips for growing up your business through Instagram:
Make an attractive profile
On Instagram profiles for your business, try to make an interesting bio. You can follow an example of an Indonesian film streaming platform that always contains eccentric and personal bio, which of course is related to films that can be watched on their platform.
It is clear that the platform does not explicitly write descriptions of who they are. Conversely, the bio on Instagram makes followers curious!
Then, don’t forget to use the link on your business’s Bio Instagram and make sure to change the link regularly.
Use the hashtag
Increase the chances of the profile of the business or product you sell known to more people through the use of hashtags. You can place the hashtag in the caption or in the comments section.
In fact, Instagram users use the hashtag to find content they really want to find. So, use the appropriate hashtag so that the content you post matches what the user is looking for.
Collaborate with creators or other businesses
Collaboration is one of the keys if you want to develop your business through Instagram.
For example, you sell makeup. To introduce the makeup, you can collaborate with the beauty influencers where they provide makeup usage tutorials, which products are your products.
Offer products exclusively
Business sales seem to require an effective marketing campaign. Therefore, offer your products exclusively and build enthusiastic customers through content on Instagram.
For example, you can make customers the first person to know the product, service, or event that you are going to run. You can make teaser photos that invite their curiosity. Make customers feel special, so they will not run away from your business.
Read more: 5 Tricks to Get More Instagram Followers
