Vedantu is an India-based startup that offers an online tutoring service. Vedantu raises $42 million, today. The startup aims to expand its reach in the nation. India has tens of millions of students enter formal education and prepare for under-graduate level competitive exams each year.
Vedantu
The startup serves students aged from 12 to 18. It offers a mix of recorded and live and interactive courses.
Students who have enrolled in the interactive sessions are required to answer questions every few minutes by tapping on their smartphone screen. Besides, they can also raise their doubts at the end of the session.
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Moreover, it also offers a large catalog of recorded sessions at no charge to users. Meanwhile, for the revenue, it generates revenue from selling a subscription to live and interactive sessions.
As part of the offering, Vedantu also tracks how much time a student takes in answering questions. Later, the result will be used to determine the topics that they might be struggling to grasp. It then challenges those students to solve more problems from those topics and alerts the teachers and their assistants to follow up.
There are more than 1.5 million students watch educational videos on Vedantu each month. From that number, 30,000 are paying subscribers.
Besides, the platform has gathered users from more than 30 nations, mostly those of Indian diaspora.
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Vedantu’s Rivals
Vedantu is currently competing with a number of local players. That includes an India-based unicorn, Byju’s. Byju’s is widely believed to be the largest ed-tech startup in the world. While its value is around $6 billion.
Byju’s, which has more than 2.4 million paid subscribers (and over 30 million users). It offers courses for students in kindergarten to year 12, in addition to those preparing for competitive under graduation level courses.
However, Vedantu believes that they still can expand its business in India.