Amazon holds a 2019 Prime Day discount party on July 15 and 16. In this event, Amazon provides large discounts for various products, from clothing, cosmetics, accessories, to gadgets.
In addition, there are also limited edition items. There have been many guidelines about what to buy and how to shop at Amazon. However, there are not many guides on how to carefully shop at this Amazon summer discount. Even though it should, the most important thing you remember is to keep comparing prices with other retailers even though Amazon offers good deals.
Perhaps, prices from other retailers are actually cheaper and durable. Especially if you are not an Amazon Prime member.
Reported on CNBC.com, here are some tips on how to shop well in the discount season of Amazon Prime Day
Make a comparison
If there are a number of products or items in your “must-have” list, these weeks might be a good opportunity for you. Because dozens of retailers have started offering many discounts on “Summer Sale” and “Black Friday in July”, not only on Amazon.
Instead of just shopping on the Amazon and utilizing the discount, it’s better to do a comparison with other retailers. Always compare product prices and quality before you press the buy button to make sure you really get the best price. You can also shop at thrift stores if you want to be a more sustainable shopper, or buy something from a local store in your neighborhood if you want to support a small business.
Don’t buy anything
The simplest alternative if you want to save money and don’t need any items, ignore Amazon Prime Day. However, ignoring is apparently not an easy thing even though you are not a Prime member who pays 119 US dollars (Rp. 1.6 million) per year.
According to Professor of Marketing at New York University’s Stern School of Business, Tom Meyvis, Amazon uses a number of behavioral psychology tricks to make consumers participate in this shopping discount.
Especially on Prime Day, lightning deals are only available in a short time, thus encouraging someone to shop impulsively. If the agreement disappears quickly, you don’t have time to really consider whether you need something or not.
The easiest way is to ignore and unsubscribe to email for the next few days. This certainly can save more money because you will not be tempted by looking at your email.
If you are thinking of buying something that you think is important when looking at a Prime day discount, consider freezing your account 24-48 hours before making a purchase. In this way you might lose agreement, but believe you really don’t need the item. But if you have already put it into shopping spending, think once again of the total expenditure listed.
Read more: Important Tips Before Owning a New Home
