Social Media

Email marketing is performing better than it has in a long time. There’s been a spike of 200 percent in engagement since March, writes Ray Schultz of MediaPost, a clear sign that people are spending a lot more time in their inboxes. Let’s...

B2B or Business-to-Business marketing encompasses the sales to another company of one product. If it's a product or service, any kind of company or industry tries to make more people aware of it. It doesn't matter if the product is...

India becomes the first country to experience the new "WhatsApp Payments" service. National Payments Corp. of India (NPCI) approves the messaging platform from the data localization requirements. ICICI Bank, who is behind WhatsApp’s payment service as a provider, now hold...

When you commit to showing up as who you are, regardless of your previous status or even the size of your audience, you can immediately experience some delightful advantages of getting more “personal brandings” in your marketing. Focus on your personal brand,...

In social media, you must not only engage but also engage consistently. Here are 4 ways to make social media work for your business.

On Instagram, there are many kinds of various business ways in building an authentic Instagram audience. To build an authentic Instagram audience, you need some strategies. Here are 3 tips to build an authentic Instagram audience. 1. Follow the Yellow...

Leading into 2020, social networks appear primed for both active engagement and active scrutiny in social media marketing. Here are 4 ways to dominate social media marketing in 2020. 1. Lead Generation by Gathering Data A perfect way to do...

In social media marketing, many people still do social media marketing mistakes. Here are 5 not-so-obvious social media marketing mistakes you must avoid.

Social media content strategy helps the sellers in promoting their products. It is one of the fickle instruments available to a company. This is, on the one hand, an open platform that enables direct communication that we have never seen...

Content marketing strategy has proven to be insanely effective and can be integral to building the trust that inevitably leads to conversions. Here are four specific reasons why you need a content marketing strategy right now. 1. Ensure Cohesiveness Some...