Online business is increasingly mushrooming as customer demands. Customers now prefer to shop through their devices while lying down from home.
The digital era also forces entrepreneurs to think smart. Apart from opening a shop or offline method, it is necessary to go online. Those who are not able to adapt to technological developments will surely be crushed.
So many online businesses make competition even tighter. Innovation and creativity are the keys to winning the competition.
You do this by making your online business viral and famous. But if it can be successful in the long term. It’s not just a matter of days, weeks, or months, then sinking.
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Make the business as unique as possible
Most businesses that are viral or well-known have their own uniqueness. It can be from the brand or brand name, jargon or slogan, even from the side of the business owner.
In addition, the story or story behind your business trip can also be an interesting side that makes people curious.
If there is something unique about your online business, this news will spread by word of mouth. Especially if it has spread on social media, it will go viral very quickly.
Once your online business goes viral, many people are interested in buying. If it tastes good, the quality is okay, or it suits them, it will definitely be a regular customer.
Therefore, it is very important to highlight the best taste and quality of your online business, in addition to a friendly price. In order to be viral and famous not only for a moment, but for a long time.
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Collaborate with celebrities, YouTubers, or influencers
Today, viral and well-known can come from likes, subscribers, followers, and netizen reviews. Promotion through the mass media is considered outdated.
The most current way to get a viral and famous business is to collaborate with celebrities, YouTubers, influencers, bloggers, vloggers, or the like. With the power of followers and subscribers, your online business will quickly get hype.
This marketing strategy can also be carried out if your product is okay, with cool packaging, reliable quality, but not yet known to many people.
For example, you open an online business in the culinary field. Just endorse one of the YouTubers or food vloggers with a large base of followers and subscribers to review your food or mukbang.
If your online business is in the fashion sector, endorse a program to wear the clothing products you sell. Accompanied by interesting and selling captions.
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Implement a franchise system
Who says there is no franchise or online franchise? Now a lot of franchises are making their way online.
With a franchise system or the term partnership, your products and brands can be spread all over the country. Even go international.
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Attract consumers through social media
Social media, such as Facebook, Twitter, Instagram, YouTube are currently a powerful weapon for online business. Its power is so powerful in influencing consumers.
Utilizing social media as a marketing or selling channel is the right choice, because it does not require large capital, but can get maximum results.
Especially now via Instagram and YouTube, the demand is huge. As long as you have a lot of followers and subscribers, selling will be easier and more quickly recognized by people.
