Tsunami of business contents bloats everywhere both in print or digital. So, how do business content makers battle to stand out in the wave of attention?
As information is highly accessible, highbrow people are picky enough to choose tutorial contents. Virtual or print publishers and editors have already maintained evolutionary strategies to win visitor’s attention. Creativity is indeed limitless, but there’s no parameter to attract and engage visitors.
Here are practical suggestions for content makers to grab lion’s share!
Address your content to every level of society!
Do not write business tips that are likely for only few people to succeed. Most articles unconsciously uphold Darwinian struggle. The biggest layer of people is those who are still ‘no body’ struggling to be ‘someone’. Darwinian struggle strangled them. Not everyone has the same fortune as the most influential people. So you can direct visitors from start up business examples or from regular people stories to get closer to their reality.
Make unimaginable success is reachable!
Impress your reader with fresh vibe, such as reachable unimaginable success. Success is a set of utopia for some readers. Deliver simpler and more practical steps for them to follow.
Choose keywords for the title carefully!
Every word should covey urgency to attract or act. But you cannot simply choose whatever word popped up in your mind. Research your topic area. Then, track down few keywords. You can directly analyze your keywords from whether or not it is trending.
Create a magnetic title!
Combining title’s keywords is another challenge. Construct phrases that engage your readers emotionally. But, you must also make sure that it is still relatable to your content. Use analogies from trending memes, movies, or tales. Whether you want to make it sound funny, sad, or angry, you can develop the senses in your title.