Ubisoft is a leading game company from France. Their series of game titles have circulated all over the world. Namely like Assassin’s Creed, Tom Clancy’s, Prince of Persia, and Watch Dogs.
Since 1986, the Guillemot family has created many video games. During their first year, they launched a game with the title Zombies.
The Five Guillemot Brothers Founded Ubisoft
The Guillemot brothers Christian, Claude, Gérard, Michel, and Yves have founded Ubisoft.
At first, they helped the family business in agriculture while still in college. The five also occupied marketing, distribution, and accountant positions. However, their business mentality began to be honed after they felt the farming business that their family was running would no longer be profitable. That’s why they started the computer business and all its devices.
Of the five brothers, there must be one of the most prominent and influential brothers. Call it Yves Guillemot as the founder and CEO of the French franchise since 1986.
Then his four brothers who are also the originators of the company are Christian Guillemot, Claude Guillemot, Gerard Guillemot, and Michel Guillemot. Departing from a family company, finally 10 years later Ubisoft took sublik shares.
Almost Acquired by EA
This Ubisoft game company has attracted many investors to come and invest. In addition, not infrequently competitors are also interested in buying it in order to acquire the franchise.
In December 2004, Electronic Arts (EA) attempted to acquire Ubisoft. The game company from the United States sees the franchise from the five brothers as a dangerous competitor.
EA finally tried to buy Ubisoft’s shares of 19.94%. This was done in order to control the company which later became under their auspices. Unfortunately, EA’s attempt to have more power over Ubisoft failed because they were determined to stand alone without further interference from their competitors.
Not only EA is trying to acquire Ubisoft, but also Vivendi. This happened in 2015 – 2017 when the mass media franchise already had a 30% stake. However, the developer and publisher of the French game realized that they received the same thing as before and finally they bought back their shares.